Combine NielsenIQ’s market data with Mapidea’s geospatial intelligence to empower retail & FMCG teams with continuous, actionable insights driving smarter decisions & growth.

Discover how combining market intelligence from NielsenIQ with geospatial analytics is helping retailers identify opportunities, outsmart competition, and move faster.

Mapidea partners with NielsenIQ to bring together powerful market data and geospatial intelligence—helping businesses make smarter, location-based decisions.