Geospatial Intelligence is no longer a future promise — it’s a present advantage. Mapidea and partners NielsenIQ, NOS, and LTPlabs show how geography, data, and analytics merge to drive smarter Retail & FMCG decisions, from strategy and expansion to marketing and performance.

Combine NielsenIQ’s market data with Mapidea’s geospatial intelligence to empower retail & FMCG teams with continuous, actionable insights driving smarter decisions & growth.

Discover how combining market intelligence from NielsenIQ with geospatial analytics is helping retailers identify opportunities, outsmart competition, and move faster.

Mapidea partners with NielsenIQ to bring together powerful market data and geospatial intelligence—helping businesses make smarter, location-based decisions.